Berlin: The most important trade shows for 2026

Berlin is one of the most important trade fair locations in Europe, attracting hundreds of thousands of visitors from around the world every year – from professionals and companies to interested private individuals. Whether in technology, food, tourism, or lifestyle, Berlin’s trade fair scene is diverse and internationally oriented. Below, we present the most important trade fairs in 2026.

Getting to the Berlin Trade Fair Grounds

The Berlin trade fair grounds are located in the Messedamm / Westend district and are very well connected to public transport:

🚆 Public Transport:

• U-Bahn (U2) – Messe / ICC station (5–10 minutes on foot from Kaiserdamm or Theodor-Heuss-Platz)

• S-Bahn (S41/S42 Ringbahn) – Westkreuz or Zoologischer Garten stations → continue by bus or a short walk

• Bus – Lines M49, 104, 109 stop directly at the venue

You can get your BVG ticket [here].

🚗 By Car:

• Address: Messedamm 22, 14055 Berlin

• Parking is limited → arrive early or use Park & Ride

🚲 By Bike / On Foot:

• Bicycle racks are available at the trade fair grounds

• Approx. 5–10 minute walk from S-Bahn/U-Bahn stations

✈️ From Berlin Brandenburg Airport (BER):

• Take RE7, RB14, or S9 to Ostkreuz/Zoologischer Garten, then U2 toward Messe (approx. 45–60 minutes)

💡 Tip: On trade fair days, public transport is often faster and less stressful for visitors than driving.

Preparing for Professional Conversations & Networking

A little preparation can work wonders if you want to have meaningful conversations and build valuable connections. Before attending the trade fair, it’s worth making a small plan: take a close look at which exhibitors, speakers, and workshops are most relevant to you. This way, you already know where you absolutely want to go and won’t waste time on-site.

Also, think about a short elevator pitch: Who are you, what do you do, and what are you looking for? A few clear sentences will help you introduce yourself quickly and confidently – making a much more professional impression and opening doors for conversations. It can also be helpful to prepare a few questions to ask during discussions. This keeps the conversation structured and ensures you get the information that’s truly relevant to you.

And very importantly: organize your contacts immediately. If you collect business cards, jot down a few notes about each person so you remember who’s who later. Digital tools like LinkedIn or dedicated trade fair apps can also help ensure no contact is lost and allow you to follow up effectively after the event.

Trade Fairs for Innovation & Trends

If you’re passionate about new technologies, exciting trends, and innovation, Berlin offers a wide range of trade fairs that are sure to inspire you. IFA Berlin is a must for tech enthusiasts, focusing on smart homes, consumer electronics, and the latest gadgets. If you want to experience the future of the digital world up close, this is the place to be.

ITB Berlin is dedicated to the future of tourism. Digital concepts, innovative ideas, and international networking take center stage here – perfect if you want to explore the latest trends in the travel industry. Fruit Logistica focuses on innovations in food production and logistics. From smart storage solutions to new transportation concepts, it offers fascinating insights into the future of the global food industry.

The Greentech Festival puts sustainability technologies in the spotlight. Anyone interested in green innovation, clean energy, and future-proof technologies should not miss this event. Tech Open Air (TOA) connects digitalization, artificial intelligence, and start-ups, making it an ideal meeting place to discover new ideas and exchange insights with founders and innovators. And for those aiming high, the ILA Berlin Air Show showcases the latest developments in aerospace technology, featuring futuristic innovations and exciting insights into the mobility of tomorrow.

💡 Tip: Plan your trade fair schedule in advance so you can experience highlights, keynotes, and workshops in a focused way – and make the most of your visit.